Home / Tools / UTM builder
Measure / campaign linksKnow where your visitors came from.
Create tagged links for your campaigns in seconds. Use consistent source, medium and campaign names so your analytics can attribute visits more clearly.
Build your link
Pick a social source or type your own. All fields stay on this device.
What the tags mean
Source identifies where the visit came from, such as instagram. Medium groups channels, such as social. Campaign names the promotion. Content can distinguish two posts in the same campaign.
Use a repeatable naming scheme
Try instagram / social / taskrate_launch / reel_a, then compare with pinterest / social / taskrate_launch / pin_a. Consistency matters more than elaborate names.
Privacy: links are assembled in your browser and are not submitted to our servers.